ICE VIP

Your VIP Advantage:

Make the right connections

The ICE VIP Experience goes beyond access to the show. It gives you the tools, intelligence and environment to make your time at ICE more productive — so you can focus on the conversations, opportunities and decisions that matter.

Executive Market Intelligence

Receive an exclusive pre-show intelligence briefing one week before ICE, highlighting the market forces shaping the industry, emerging technologies and the exhibitor product launches that matter most. Your arrival guide will help you make the most of your time.

Network with Leading Operators

Gain exclusive access to a carefully curated community of senior executives from the world's leading gaming operators. Build relationships, exchange ideas and explore new partnerships with decision-makers from across the global industry — connections you simply cannot find anywhere else.

Complimentary World Gaming Executive Membership

VIP operators receive one year’s complimentary membership to World Gaming Executive, providing access to an exclusive community, insights and intelligence for senior gaming leaders.

What’s included With Your VIP Pass?

VIP Package

€ 349.00

Full Price €699

Access to ICE Exhibition (18-20 January), and free Barcelona City Metro Pass for all 3 days
Access to show floor theatres, including the Sustainable Gambling Zone and Founders Accelerator
Enjoy exclusive access to the VIP Cocktail Hour, unwind and connect with fellow industry leaders.
Premium access to the ICE App
Access to the official ICE Welcome Drinks at Time Out Market
Priority entrance lines into the exhibition once they have picked up their badge
Meeting spaces with all-day refreshments, and lounge access with Premier Cloakroom
With enhanced app listing, stand out and showcase their insider status to the wider industry
Dedicated networking space for all 3 days of the event
Dedicated registration area for faster badge pickup

Find out more

Your Executive Workspace

A place to work, meet and recharge — without leaving the show.

Private VIP Lounge

Step away from the busy exhibition floor into a calm, comfortable environment designed for focused meetings, informal conversations and high-value networking.

Dedicated cloakroom

Store your belongings securely in the VIP Lounge and explore the event hands-free.

Complimentary Food & Refreshments

Enjoy premium coffee, refreshments and light snacks throughout the day in the VIP Lounge, so you can stay energised without having to leave the event.

Exclusive High-Speed Wi-Fi

Stay connected with a dedicated VIP wireless network.

Charging Stations

Keep your devices fully powered throughout the day.

Dedicated concierge

Find information quickly via a dedicated concierge located in the VIP lounge

Exclusive Access

Early VIP Lounge Entry

Start your day ahead of the crowds with exclusive access to the VIP Lounge from 9:00am each show day.

Fast-Track Entry

Dedicated access lanes mean less time queuing and more time meeting, networking and doing business.

VIP Credentials

An exclusive VIP badge and lanyard provide seamless access to all VIP areas throughout the event.

Priority for lunch bookings at Nuclo restaurant

An exclusive opportunity to reserve tables at Nuclo restaurant with colleagues and potential clients, plus a 10% discount

Find the Vip Lounge

Meeting spaces are spread across Fira Gran Via so you’re never far from your next conversation. Spaces are booked on a first-come, first-served basis meetings are confirmed when the recipient accepts your invitation.

ICE 2027 Campus Map

Increased Visibility

Verified VIP Profile – Stand out within the official ICE event app with verified VIP status, helping exhibitors and fellow attendees identify you as a senior industry leader.

VIP LinkedIn Status – VIPs to be offered an online banner to add to LinkedIn promoting their status as an ICE VIP

Added Value

VIP Travel Pass Collection – Pick up your free 3-day travel pass conveniently located at the VIP Lounge

ICE VIP Experience: Make every moment count