An integral part of the ICE, and located at its heart, winner of the Vixio Global Regulatory Awards 2022, the Sustainable Gambling Zone (SGZ) has established itself as THE place to discover the latest innovations in safer gambling.
20-22 JANUARY 2025
Learn about the latest safer gambling and positive play research and innovations from leading suppliers, academics and the third sector
Network with other operators, regulators and the representatives of the third sector who are committed to advancing safer gambling tools and approaches
Attend discussions, case studies and debates on a variety of topics from safer gambling to sustainability and ESG
Get advice from experts on how to implement the most effective measures in your business, so they’ll become your competitive advantage rather than a compliance headache
A safer gambling networking lounge, where you can connect with other attendees and learn more about their work
A safer gambling theatre as your resource centre offering three days of education on the latest developments, case studies on the effectiveness of tools and guidelines on successful implementations.
£52,800 was raised in 2023, with donations from Les Ambassadeurs, Only Prizes, Kindred Group, Flutter, IGT, Betsson, Greentube and BettorView. The donation went to four charities: AGOG (Netherlands), National Council on Problem Gambling (USA), Better Change (UK) and Betknowmore (UK).
Are you a progressive gambling brand that wants to associate its name with the ICE London consumer protection efforts? Join the fund-raising effort by contacting us at ewa.bakun@clariongaming.com.