Fira Barcelona Gran Via,

18–20 January 2027

ICE Conference

Intelligence to Power Expansion

Full access to the ideas, decisions and opportunities shaping the future of gaming. Throughout ICE 2027, you’ll hear from the industry leaders tackling the gaming’s biggest commercial, regulatory and technological challenges.

Fira Gran Via, Barcelona · 18–20 January 2027

40+
Outcome Focused Sessions
300+
Speakers shaping the industry
06
Themes anchored in industry priorities
1000+
Conference delegates connected

Headline Speakers

Why attend the ICE Conference?

A Conference Pass gives delegates unlimited access to all ICE Conference streams, while WorldGaming Council delegates can also attend under their pass.
The programme is designed for:

  • C-suite leaders, heads of function and their teams across commercial, marketing, product, platform, compliance and player protection
  • Technology providers working across those same areas
  • Regulatory delegations from around the world
  • Advisory, legal, consulting and professional services firms
  • Industry media and analysts


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What will be discussed at the ICE Conference?

This year's programme focused on the key opportunities and challenges shaping the future of gaming:

  • BUILDING A STRONGER TECHNOLOGY STACK
    Leveraging technology to drive innovation, scalability and competitive advantage

  • GROWING CUSTOMER VALUE
    Enhancing player engagement, retention and lifetime value through smarter marketing strategies

  • REDUCING REGULATORY RISK
    Navigating evolving compliance requirements and strengthening operational resilience

  • RETHINKING PRODUCT AND OPERATIONS
    Optimising products, processes and technology to improve performance and efficiency

  • SHAPING A MORE RESPONSIBLE INDUSTRY
    Advancing safer gambling, player protection and social responsibility initiatives

  • NAVIGATING AFRICAN GAMING
    Exploring growth opportunities, market dynamics and regulatory developments across Africa


These aren’t future considerations; they’re the priorities driving business decisions today. And they’re reshaping the future of the gaming industry.

Set the agenda for the year ahead

From headline keynotes to focused workshops and peer discussion, the ICE Conference gives you different ways to learn, challenge your thinking and dig deeper on the issues shaping gaming in 2027.

With 40+ briefings, presentations and case studies, Conference Pass holders can access the full programme and watch sessions back on demand.

Visionary Keynotes

Hear from CEOs, policymakers and senior industry leaders on the ideas, decisions and shifts shaping the future of gaming.

Briefings & Case studies

Get practical insight from sessions covering the challenges, strategies and lessons shaping the industry today. Sessions will be available on demand for Conference Pass holders.

Tactical Workshops

Take part in focused, hands-on sessions designed to help practitioners work through specific challenges in more depth. Application required.

Peer to Peer Roundtables

Join closed, application-based discussions with peers facing similar challenges. Places are limited to keep the conversation focused and relevant.

Join us 18–20 January

Get a Conference Pass for access to 40+ sessions, 300+ speakers, exclusive networking, and the full ICE show floor.

Register Now

Event location…

Fira Barcelona Gran Via
Av. Joan Carles I, 64, 08908 Barcelona, Spain

Monday 18th January, 2027, 10:00 – 18:00 CET

Tuesday 19th January, 2027, 10:00 – 18:00 CET

Wednesday, 20th January, 2027, 10:00 – 16:00 CET