Simo Dragicevic
Safer Gaming and Risk Specialist,
AiR Hub
Simo is a pioneer in data analytics and responsible gambling, which was acquired by Playtech Plc in 2017. I am the Co-Founder of the AI Research Hub (Air Hub) at the International Gaming Institute at UNLV. I previously sat on the boards of Canada's Responsible Gambling Council and the GB Gambling Commission, as a member of its Digital Advisory Panel. Prior to founding BetBuddy I spent over a decade working in the financial services industry, including as Director of Major Programmes at Barclays Plc.
Sessions
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ICE Innovators Challenge with Microsoft20 Jan 2026Enterprise Stage