Chief Marketing Officer, Playstar
Jon Bowden has been working within the iGaming sector since 2012. During this time he has held a number of senior level positions at some of the industry’s most prestigious brands including Entain, Rank Group, Gala Coral and Ladbrokes Gala Coral. As Chief Marketing Officer, Bowden is responsible for delivering PlayStar’s unique brand proposition to the regulated US market that focuses on giving the ultimate casino player experience.
06-Feb-2024ICC Capital SuiteBrand strategy: Crush marketing roadblocks with a strong value proposition