Location and dates

Fira Barcelona Gran Via

20-22 JANUARY 2025

ICE VOX 2024

ICE Barca 2025

IGBA Barca 2025


How to Action the Algorithm? Navigating the Shift from Player Safety to Product Solutions

06 Feb 2024
ICC Capital Suite
Safer Gaming Workshop

You’ve got the data set, you’ve identified your most vulnerable players, maybe even binge-reviewed the latest research study, what next? With a list of hundreds (and growing) of consumer protection tools available in both land-based and online environments, how can operators identify the best spend for their R&D budgets? Should you keep it in-house or look externally? With regulators and operators increasingly adopting artificial intelligence (AI), is this the answer? or does human interaction still deliver effective interventions? This panel explores innovative solutions and provides an open forum to brainstorm ideas on industry-wide best practices.

• How can operators make the customer experience safe without impacting commercials?
• What’s the right operational balance between AI, technology, and human interaction in education, and engagement?
• What are the data security and privacy risks in meeting or exceeding regulator expectations?
• Why you need to understand product risks and how to best mitigate these?


Serena Di Vita, International Responsible Gaming Manager - Sisal
Tanja Sveen, Senior Adviser for Responsible Gambling - Norsk Tipping
Matthew Curtis, Head of Responsible Gaming - L&L Europe
Savvas Iliopoulos, Responsible Gaming & Player Protection Expert - OPAP
Jay Robinson, Director of Safer Gambling & Stakeholder Relations - Focal Research Consultants Limited
Chris Conroy, Chief Data Officer - Future Anthem
View all ICE VOX 2024