A Bet A’s Smart Screens™ platform transforms the way bookmakers communicate with their customers. Designed as a comprehensive bet marketing and display system, it empowers operators to control, customise, and optimise in-shop and remote engagement — all at the touch of a button.

Built using the latest web technologies, Smart Screens™ are fast, flexible, and easy to configure, offering a seamless way to promote key betting propositions, enhance customer experience, and increase margins. Whether you’re running a single shop or a multi-site operation, Smart Screens™ deliver visually engaging, real-time information to any display setup.

Key Features & Benefits
Engineered with the Latest Web Technologies
Delivers high performance, reliability, and compatibility with modern and legacy hardware alike.

Fast, Flexible, and Easy to Configure
Simple to install and update — requires only an internet connection and a plugged-in TV or Raspberry Pi device.

Unrivalled Customer Engagement
Display dynamic content that guides customers to specific betting opportunities, driving interactivity and sales.

Multiple Deployment Options
Supports Smart Studio and Smart Shop Manager for tailored layouts, scheduling, and control across venues.

Real-Time Updates
Content and odds are pushed instantly to screens, removing lag and ensuring customers always see the latest information.

Configurable for Any Language or Market
Designed to accommodate localised language requirements and betting conventions.

Device Flexibility
Operates across TVs, tablets, smartphones, or legacy display systems via local networks.

Why Choose Smart Screens™?
Smart Screens™ give bookmakers the power to turn every display into an interactive marketing tool. With easy setup, real-time updates, and complete creative control, it’s the smarter way to inform, engage, and inspire customers — driving visibility, loyalty, and margin growth.