Witness the welcome journey that lifted first-time deposits by 2.2 percentage points and delivered an 86% NPS increase. Most operators are sitting on mountains of player data yet still struggle to turn it into moments that truly convert. In this joint inspiration session, Superbet and Seen.io break down how they transformed CRM data into personalised video experiences that feel human, timely, and conversion-friendly—ultimately driving a substantial lift in FTD.