Protecting Growth, Safety and Integrity in Global Sports Markets
How can regulators, rights holders and operators collaborate to ensure the highest standards of fixture and betting integrity are adhered to, and how can data and technology identify early indicators of problem gaming, reward responsible behaviour, and protect sports players and bettors? What combined role do regulators and international sports leagues play in championing integrity in mature and emerging markets? How can high standards of integrity and co-operation be embedded into rapidly expanding emerging markets, to enable the growth of safe, sustainable gaming industries and for tapping into huge markets of highly engaged, tech-savvy sports fans? What are the regional and national market specificities international operators need to attune with when entering emerging markets?