Leonardo Baptista
CEO & Co-founder,
Pay4Fun
Brazil
Graduated in Computer Science from Faculdade Associadas de São Paulo (FASP) and holding a Bachelor’s degree in Marketing Management from Universidade Anhembi Morumbi, Leonardo Baptista is the CEO & Co-founder of Pay4Fun, a payment institution providing financial solutions for the entertainment sector. With over 20 years of experience in the gaming and information technology industries, he launched the first online bingo operation permitted in Brazil in 2004. In 2022, he was named among the ten most inspiring CEOs by CIO Business Review. Pay4Fun is a reference in technology, security, and anti-money laundering in Brazil’s regulated betting market.
Sessions
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Disrupting the Black Market: Brazil’s Multi-Front War Against Illegal Gambling21 Jan 2026Enterprise Stage