Location and dates

Fira Barcelona Gran Via

20-22 JANUARY 2025

Speakers

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Kasra Ghaharian

Kasra Ghaharian

Director of Research, International Gaming Institute, University of Nevada, Las Vegas
United States

Kasra Ghaharian is the director of research for UNLV's International Gaming Institute. He is a global gaming expert who specializes in online settings and AI applications, machine learning, consumer protection, and payments modernization.
Ghaharian brings several years of industry experience in digital analytics, strategic marketing, e-commerce analysis and product management, enterprise strategy, and sales at several of the world's largest casino-hotel companies to the position.
His scholarly works have examined ways to improve industry tech and user experience. While pursuing his Ph.D., Ghaharian explored the implications of digital payments for the gambling industry and applied machine learning to payment transaction data to uncover behavioral patterns and potential markers of problem gambling. His master's thesis was a first-of-its-kind study to apply mathematical methods to the age-old task of optimizing the casino floor. His current research projects include using consumer bank transaction data to support gambling harm prevention and investigating the efficacy of AI chatbots to educate consumers about responsible gambling.
Ghaharian has been called upon by media outlets including BBC, Sports Handle, and Inside Asian Gaming to offer industry insights.

Sessions