Speakers

Behshad Behzadi is the Chief Product, Technology and AI Officer at Sportradar, a role he assumed in May 2024. He is responsible for steering the company's entire product vision and technology roadmap, ensuring that AI is deeply integrated across its portfolio of services. With more than 20 years of experience, Behzadi is a distinguished computer scientist and recognized global technology leader with expertise in algorithms, search ranking, natural language processing, speech recognition, machine learning and generative AI. Behzadi joined Google Zurich in 2006 and has played a key role in Google’s AI-first strategy as co-founder of Google Assistant, Google Lens, Google Smart Display and the Next Gen Assistant, a breakthrough in mobile assistant technology with on-device Machine Learning. He led Google Cloud's Conversational AI and applied Generative AI initiative focusing on applying the latest AI advancements to reimagine and automate customer services and operations for large enterprises. Behzadi earned a PhD in Bioinformatics from Ecole Polytechnique in Paris and did postdoctoral research at the Max Planck Institute for Molecular Genetics.