Fira Barcelona Gran Via,

19–21 January 2026

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World Gaming Week

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18:00
  1. Time Out Market Barcelona
19:00
10:00
  1. ICE Esports Arena
    This year, the Esports Arena will host an EAFC (FIFA) World Cup–style tournament, showcasing eight o ...
  2. Fira Barcelona Gran Halls 2-5
  3. CC5.1
     
10:05
  1. CC5.1
    To set the stage for ICE 2026, the opening keynote will address the biggest issue facing the industr ...
10:50
  1. CC5.1
     
11:00
  1. CC5.1
    The meteoric rise of unlicensed operators is endangering the regulated gambling sector, government b ...
  2. La Plaza
    Safer gambling is not just a regulatory requirement; it is a strategic pillar for employment and wor ...
  3. Sustainable Gambling Zone
     
  4. CC4.1
     
11:05
  1. CC4.1
    The Chair of the European Casino Association Erwin van Lambaart will take the stage to welcome the g ...
11:15
  1. CC4.1
    Operational Excellence for Land-Based Leaders. The exclusive summit where the land-based casino indu ...
  2. CC4.1
    With gambling tax hikes either in progress or proposed across key markets like the UK, Netherlands, ...
  3. CC5.1
    Shaping the Future of Global Gaming Policy. The definitive global forum where leading gambling regul ...
11:20
  1. CC5.1
    Who is truly at risk of migrating to the black market? And what should be done about it? The prevail ...
11:30
  1. Enterprise Stage
    Senior leaders from AWS opens the Enterprise Stage with a forward-looking view of how cloud, data qu ...
  2. Sustainable Gambling Zone
    For the first time in its sustainability reporting, the EGBA has begun publishing comprehensive econ ...
11:40
  1. CC5.1
    The black market relies on three core ingredients to thrive: content (games and data), platforms, an ...
12:00
  1. CC4.1
    A regulated industry is only as strong as its three pillars: clear rules, institutional respect, and ...
  2. Enterprise Stage
     
12:20
  1. CC4.1
    As competition ramps up, both online and land-based gaming face new challenges worldwide. Bally’s La ...
12:30
  1. Sustainable Gambling Zone
    Affordability checks are entering a new phase. This session examines how operators are collaborating ...
  2. CC5.1
    A raft of DC policy decisions in the last 12 months have significantly impacted U.S. gaming, disrupt ...
13:00
  1. Sustainable Gambling Zone
     
  2. Enterprise Stage
    Our chair opens the ICE Start-Ups Accelerator for the first time, setting the stage for an afternoon ...
  3. CC4.1
     
  4. CC5.1
     
13:05
  1. Enterprise Stage
    Hear directly from an industry veteran in how to take things to the next level. This session examine ...
13:25
  1. Enterprise Stage
    Which verticals are heating up? Which ones are cooling off? Top investors reveal the trends shaping ...
14:00
  1. CC5.1
     
  2. CC5.2
    Future-Proofing Lottery Success. The Innovating Lotteries Conference is your essential guide to into ...
  3. Sustainable Gambling Zone
    AI-driven detection is evolving from static thresholds to adaptive, explainable models. This session ...
  4. Pitch ICE Stage
    In an industry where innovation is the currency of survival, inclusive leadership isn’t just good et ...
  5. CC4.1
    Once defined by the glitter of casino floors – the industry’s P&L playbook is morphing into somethin ...
  6. Enterprise Stage
     
  7. CC5.2
     
14:20
  1. Enterprise Stage
    The highs, lows, and everything in between. This candid discussion brings together successful founde ...
14:30
  1. CC5.1
    Emerging markets are fueling the next wave of growth, yet they bring unique challenges in regulation ...
14:40
  1. CC4.1
     
14:45
  1. Sustainable Gambling Zone
    This session examines how standardised self-exclusion systems, unified player-protection indicators, ...
14:50
  1. CC5.2
    What are the new types of lottery games and prizes shifting the global lotteries landscape? Which de ...
14:55
  1. Enterprise Stage
     
15:00
  1. CC5.1
    As Alberta prepares to enter a regulated iGaming era, the tension between competitive marketing and ...
  2. Pitch ICE Stage
    AI is reshaping how we work in the gaming sector. As we see a rise of neurodiversity in today’s work ...
15:20
  1. CC5.1
     
  2. CC5.2
     
15:30
  1. Sustainable Gambling Zone
     
  2. La Plaza
    Experts in technology, operations, and social responsibility present the latest developments in digi ...
    Session in cooperation with Digital Entertainment Summit
    LA plaza
  3. Enterprise Stage
     
15:40
  1. CC4.1
     
  2. CC5.1
    As the global gaming landscape becomes increasingly complex, the role of regulators is more critical ...
  3. CC5.2
    What influence are iGaming platforms and experiences having on lottery players' expectations? How ar ...
15:45
  1. Sustainable Gambling Zone
     
16:15
  1. Enterprise Stage
    Huawei shares its perspective on the infrastructure and AI capabilities that will support the next w ...
16:30
  1. CC4.2
    In mature gambling markets, regulation serves three fundamental purposes: protecting consumers, main ...
  2. CC4.3
    Over the past year, regulatory bodies across major jurisdictions have laid large fines against opera ...
  3. CC4.4
    Strict advertising limits or bans reduce harmful exposure, yet they also reduce the visibility of li ...
17:00
  1. La Plaza
    We invite representatives from all Spanish associations, both national and regional, to a networking ...
17:15
  1. Enterprise Stage
  2. Enterprise Stage
    A celebration recognising outstanding achievements across the global gaming industry.
17:30
  1. CC4 Delegate Lounge
    Set to the beat of gaming's hottest emerging markets, conference and workshop delegates enjoy an exc ...
10:00
  1. ICE Esports Arena
    This year, the Esports Arena will host an EAFC (FIFA) World Cup–style tournament, showcasing eight o ...
  2. Fira Barcelona Gran Halls 2-5
10:15
  1. Enterprise Stage
  2. Enterprise Stage
    The ICE Innovators Challenge, delivered in partnership with Microsoft, is the flagship technology co ...
10:45
  1. La Plaza
    Presentation of the report on the size and impact of illegal gambling in Spain. A debate will be ope ...
    jdigital
  2. Sustainable Gambling Zone
    Highlighting the urgent need to move from dialogue to implementation in protecting players within Af ...
11:00
  1. CC7.01 B
    The focus on the bingo sector in Spain. Session offered jointly with CEJ Bingo.  Bingo 360 is a pion ...
    CEJ
  2. Pitch ICE Stage
    Get ready for the next wave of iGaming innovation at Pitch ICE Barcelona 2026. In partnership with l ...
  3. CC4.1
     
  4. CC5.1
     
11:05
  1. CC5.1
    The introduction of the Nevis Online Gaming Ordinance 2025 marks a defining step for the Caribbean’s ...
  2. CC4.1
    What are the new innovations driving the growth of the sports betting industry, and which technologi ...
11:15
  1. CC5.2
    Betting on the Future of Sport. The essential gathering where sports betting leaders converge to unl ...
  2. Sustainable Gambling Zone
    As data-driven safeguards grow more sophisticated, operators face a new dilemma: how to personalise ...
  3. CC5.1
    Shaping the Future of Global Gaming Policy. The definitive global forum where leading gambling regul ...
11:25
  1. CC5.1
    The Philippines is in the midst of fundamental regulatory change: the removal of offshore operators, ...
11:30
  1. La Plaza
    Find out DGOJ focus and key regulatory and enforcement priorities and ask your questions to ensure y ...
11:45
  1. Enterprise Stage
    Microsoft’s AI and data leaders deliver focused keynote insights exploring how operators can moderni ...
11:55
  1. CC5.1
    Once seen as the dark side of iGaming, has MICA been the watershed moment for crypto casinos to ente ...
  2. CC4.1
    Immediacy, community, and the thrill of participation are just some of the key drivers of fan engage ...
12:30
  1. La Plaza
    A panel looking at the continuous need for collaboration among regulators in the iberoamerican juris ...
    Cumbre
12:45
  1. CC5.1
     
  2. Enterprise Stage
     
13:00
  1. Sustainable Gambling Zone
     
  2. CC4.1
     
14:00
  1. La Plaza
    A networking event exclusively for members of the Catalan association Acordjoc. Attendance is by inv ...
    La plaza
  2. CC4.1
    What are new AI capabilities in fully automating the betting process, and how are partnerships betwe ...
  3. CC4.1
    Next-Gen Data Insights. Focused on the convergence of esports and betting, the Esports Betting Confe ...
  4. Sustainable Gambling Zone
    Sharing the findings, conclusions, updates and outcomes of the first 12 months of research financed ...
  5. CC4.2, CC4.3 and CC4.4
    WGF roundtables are a 60-minure group-discussion based gathering (no slides are used) in which each ...
  6. CC5.2
    Unlocking Player Lifetime Value. This workshop at delivers actionable frameworks and innovative tact ...
  7. ICE Esports Arena
    The Bookmakers Cup is Oddin’s own tournament, bringing together players from ICE exhibitors and Oddi ...
  8. CC4.2
    Looking west to Alberta and BC, all eyes are on Canada with new casino licenses and online expansion ...
  9. CC4.4
    Following the sudden passage of the Promotion and Regulation of Online Gaming Bill, all real-money g ...
  10. CC4.3
    Italy's gambling market is undergoing its biggest transformation in decades. A sweeping licensing re ...
  11. Pitch ICE Stage
    From Trump to Musk, big voices are calling time on DEIB initiatives. While the noise is loudest in t ...
  12. CC5.1
     
  13. CC5.2
     
14:05
  1. CC5.2
    Smarter advertising and cost reduction through more effective creative execution. Platforms reward g ...
  2. CC5.1
    This session explores the strategic direction of esports and its growing influence on the gaming ind ...
14:35
  1. CC5.1
    This expert panel dives deep into how analytics, AI and real-time data are transforming engagement a ...
14:40
  1. CC5.2
     
14:50
  1. CC4.1
    What are bettors' expectations ahead of 2026's biggest sporting events, especially the 2026 Football ...
15:00
  1. Pitch ICE Stage
    The gaming sector loves to talk about diversity, but has meaningful progress been made at balancing ...
  2. CC5.2
    evoke and Future Anthem are solving one of the industry’s most persistent challenges: Transforming v ...
15:15
  1. CC4.2
    Brazil reported 17.7M bets in the first 6 months of its regulated market, yet one year in, is it sti ...
  2. CC4.3
    Operators have expressed frustration over Finland’s uncertain regulatory path leading up to the 2027 ...
15:25
  1. CC5.1
     
15:30
  1. CC5.2
    Witness the welcome journey that lifted first-time deposits by 2.2 percentage points and delivered a ...
  2. Enterprise Stage
    As the U.S. economy evolves, partnerships with Native American tribes are becoming a dynamic force f ...
15:45
  1. CC5.1
     
15:50
  1. CC5.2
    In an increasingly competitive and innovative market, segmentation is essential if marketing campaig ...
16:00
  1. Pitch ICE Stage
     
  2. CC4.1
     
16:10
  1. CC5.2
    What are the advantages to operators and to customers of controlled spending? Which strategies and i ...
16:15
  1. CC5.1
    From live stats to interactive overlays, widgets are redefining how fans and bettors engage with esp ...
16:20
  1. CC4.1
    In the US market, in-venue, real time sports betting on live games is enhancing fans' live viewing e ...
16:30
  1. La Plaza
    Briefing delivered by the National Police – an opportunity to hear the results of the police campaig ...
    La Plaza
  2. CC4.2
    While the Andes nations (Colombia, Peru, Chile, and Ecuador) may share a mountain range, they certai ...
16:45
  1. CC5.1
    Sponsorship remains the lifeblood of esports, but ensuring ROI in a fragmented, fast-moving space is ...
17:00
  1. CC4.1
    Predictions markets and sports betting are becoming increasingly integrated and accelerating innovat ...
  2. Enterprise Stage
  3. Enterprise Stage
    Recognition of excellence across the casino and gaming sector.
  4. La Plaza
    A celebration of talent and the sector’s growth during this unique event, where diplomas will be awa ...
    La Plaza
17:30
  1. CC4 Delegate Lounge
    Set to the beat of gaming's hottest emerging markets, conference and workshop delegates enjoy an exc ...
10:00
  1. ICE Esports Arena
    Two professional EAFC players will be in the Esports Arena, offering ICE attendees the rare chance t ...
  2. CC4.1
    Fortifying Your Digital Defences. This workshop at equips iGaming professionals with the critical kn ...
  3. CC5.1
    A Technical Toolkit for Success in Growth Markets. The essential toolkit and actionable strategies f ...
  4. CC5.2
    Mastering Responsible Gaming for Sustainable Growth. Develop the essential strategies and best pract ...
  5. CC4.1
     
  6. CC5.2
     
  7. CC5.1
     
10:05
  1. CC5.2
     
  2. CC5.1
    In the past few years, we have witnessed Japan develop its regulatory framework for integrated resor ...
  3. CC4.1
    Bonuses remain one of the most powerful tools for player acquisition — and one of the most exploited ...
10:30
  1. CC5.2
     
  2. Pitch ICE Stage
    Leading Change: Steering Transformation in the Global Gaming Industry - Then and Now In this exclusi ...
  3. CC4.1
    Operators in regulated markets are already reporting deepfake onboarding attempts indistinguishable ...
10:50
  1. CC5.1
    As regulation expands rapidly across global markets, from the Philippines to India, operators and su ...
11:00
  1. Enterprise Stage
    As the industry becomes increasingly data-driven, harnessing the power of your data will define your ...
  2. CC4.1
    Most gaming operators continue to spend more each year on cybersecurity — yet outages, fraud, and br ...
11:10
  1. CC5.1
    As key markets like Brazil, Nigeria and Cameroon have transitioned from grey operations, with a domi ...
  2. CC5.2
     
11:30
  1. CC4.1
    As digital ecosystems become more connected, attacks increasingly travel through the supply chain ra ...
  2. Sustainable Gambling Zone
    KYC systems and biometric technologies are reshaping how operators verify, protect, and understand t ...
12:00
  1. CC4.1
    The modern threat surface extends beyond onboarding — fraudsters now target the transaction layer it ...
12:15
  1. Sustainable Gambling Zone
    The ESG landscape is shifting — dramatically. With the European Parliament voting to slash major sus ...
12:40
  1. Enterprise Stage
    Focus: Winning the Digital Battle – UX, Payments, and Localization Key topics: Mobile-first design, ...
13:20
  1. Enterprise Stage
    Despite regulatory advances, over half of Brazil’s gambling market remains illegal, costing the coun ...
14:10
  1. Enterprise Stage